How to SIMPLIFY
digital
transformation?
A expensive looking Cadillac
Facebook CEO has
a white Cadillac.
It costs U$ 100k
+ U$ 10k/year repairs.
A flat looking Corolla
You don't need it
for a SMB company.
A Corolla costs U$ 22k
+ U$ 400/year repairs.
Monopoly board game
BigTechs only thrive
with a monopoly.
They manipulate the market
to put Corollas off.
Y2k bug symbol
2000 dot com bubble

In 1999, major computer software would stop working because they only stored the last 2 digits of the year. The Y2K bug created high demand for programming skills to fix these softwares, increasing the overall valuation of software companies, especially the ones from the Internet. Suddenly this demand vanishes, causing the dot com bubble and blaming the web for it.

The Cadillac became:
  • Desktop applications
  • Operating system
House with foreclouse sign
2008 housing bubble

Fintech 2.0 high demand for automatizing banks created high demand for programming skills, but the automations such as Mortgage Electronic Registration System couldn't verify frauds as good as a human being. The result was a bubble of junk bonds that burst and compromised the thrust on centralized institutions.

The Cadillac became:
  • Web
  • Blockchain
Social media related icon such as brands and emojis
2016 mobile app bubble

The aggressive strategy of acquisition of app companies led to exaggerated valuation compared to the revenue. Everybody wanted to build an app and strike it rich. One big concern was Facebook, but it was the small companies such as Snapchat that lost 80% of value.

The Cadillac became:
  • Mobile apps
  • Frontend-Backend Webapps
Video AI evolution comparison of Will Smithing eating spaghetti
2024 AI bubble

Cherry-picking of AI successful cases masks its flaky behavior. However, real world cases such as Deloitte's Australian broken report or DuoLingo's nonsense content points out that AI isn't ready for autonomous work despite being thirsty on water, energy and datacenters. Meanwhile, Deutsche Bank reported in 2025 that never in history companies had spent so much money without a proven ROI.

The Cadillac became:
  • .ai Apps
  • Vibe Code
Two dors with everybody choosing the same door
BigTechs overpay
Cadillac builders.
Kids try the intricate fad
to show off on their resume.
A car with a mechanical issue on the road
70% SMBs shortfall
digital transformation
while BigTechs
own the highway.
Are you looking for
a simple technology?